Blue Apron

3.8/5 stars
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Blue Apron Review

Blue Apron is among the popular meal subscription services. The foods from Blue Apron are put together by actual chefs and they can be balanced in nutrients compared to what is seen in alternative subscription services. For example, a caju chicken with salad provides a good balance of macronutrients and micronutrients. One of the characteristics of the meals which recommend them for most customers is the calorie count, which is available with each meal. Another appealing feature comes with the wine pairing which is recommended by Blue Apron. The wines can be delivered as well.

How It Works

Blue Apron offers delicious meals such as kale pasta, zucchini enchiladas, sweet pan-roasted pork or Mexican chicken with spice corn cakes. Cooking these meals takes some time. But the good news is that all meals come with a recommended cooking interval between 20 and 60 minutes. Blue Apron also offers a selection of kitchen essentials. From pots to oven thermometers, there are plenty of products to be purchased in order for the customers to have all the tools to prepare the delicious meals.

A typical food serving starts at $7.49 at Blue Apron. Blue Apron wines are also available. They come directly from vineyards and they are bottled by Blue Apron. These bottles of wine start at $10. Of course, being based on foods, Blue Apron makes recommended pairings with the foods and the wines.

What Customers Say About Blue Apron

Customers are enjoying Blue Apron services. The foods are highly appreciated. An instance where these foods which are not typically cooked at home could come in handy is when cooking for kids. Multiple customers have noted how the meals are perfect to get kids excited about food again. At the same time, the variety of meals has been seen as a major benefit by most customers.

However, Blue Apron still needs to improve two major areas which were repeatedly discussed and complained about by the customers. One of the areas is the recyclability of the packaging. While things started well for Blue Apron, the company now delivers the ingredients with gel ice, which needs to be disposed in the bin. Dry ice has been suggested as an alternative. Another issue worth improving is the long waiting time in the customer service department. Customers might want to cancel or postpone certain deliveries due to traveling dynamics, but it takes time to actually speak with a customer service representative over the phone.

Final Considerations

Blue Apron is one of the most recognized names in the meal subscription business. It comes with a complete range of services which include its own wines and special gift cards. But the service is to be considered for the impressive meals which are modern at the same time. With counted calories and estimated cooking times, preparing these meals doesn’t take too much time. Those who need to get their cooking skills up to date can also make the most of the various kitchen tools available through Blue Apron.

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